A blog about Social Media by John Maver and Cappy Popp
From the category archives:
Cappy Popp was recently quoted in an article in PC World titled “What Is Your Facebook Data Worth?” by Narasu Rebbapragada. Cappy talked about the massive amount of information that users willingly supply to Facebook in their profiles. The article goes on to talk about the newest privacy issues and hacks. You can read the [...]
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Last week, Jaime Tedford and I talked about the Facebook Open Graph and how businesses could benefit from it. It was well attended, with lots of great questions from the audience. Here are the slides we used:
Facebook Open Graph 6.10.10
View more presentations from MITX.
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John Maver will be presenting, along with Jaime Tedford of Brand Networks on the recent Facebook Open Graph announcement and how businesses can take advantage of it.
The event will be held on June 10th at Northeastern University, starting at 8:30 am.
Facebook has yet again changed the game with theannouncement of the next version of the Facebook [...]
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Today, I was part of a panel discussion on Facebook Connect . Here is a quick summary and key points:
Panelists
1. (Moderator) John J. Maver, Jr. – Co-Founder and Principal at Thought Labs
2. Dan Abdinoor – Developer, Hubspot;
3. Leah Busque – Founder, RunMyErrand Inc;
4. Meagan Ellis – PR Account Manger, Kel & Partners;
5. Justin Levy – [...]
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Our book, Essential Facebook Development, is now available.
The synopsis:
With more than 300 million active users, Facebook is the world’s #1 social networking platform. But developing successful Facebook applications presents unique challenges, both technical and nontechnical. Now, two of the world’s most experienced Facebook developers show you exactly how to meet those challenges. Essential Facebook Development [...]
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Today Facebook presented a 6-month developer roadmap. Finally – it’s been frustrating as hell writing a book about Facebook and not knowing what was coming from them and when, not to mention staying abreast of all the changes for our clients. In their presentation Facebook said that there were not many or big changes being [...]
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The Other Side Group recently wrote a blog post about Keeping Social Media Social. She said that people can get to a state with social media where they subscribe to a large number of people, but filter out everyone but a select few to compensate for the information overload. Participation with the masses goes down, [...]
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Thought Labs has published a new Facebook Public Profile for the West Point Directorate of Communications focusing on providing information to the hundreds of Parents Clubs around on the country and their members.
The new Public Profile has several features designed to inform Fans and increase user engagement:
Custom FBML Parents tab – This is set as [...]
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In a followup to the previous webinar on creating great Facebook Public Profiles, John Maver will be presenting 10 advanced tips to help brands maximize engagement and virality of their Facebook Public Profiles . These tips include:
How to turn Visitors into Fans
Using custom FBML Tabs as landing pages
How to use a Profile’s viral features to [...]
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Our publisher, Addison-Wesley Professional, has graciously published ‘Rough Cuts’ - that means they still need final edits – of the first five chapters of our upcoming book, Facebook Development: A Complete Guide to Smart Application Development for the Facebook Platform, on InformIT’s Safari Books Online. Rough Cuts allow readers to get access to the book [...]
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