Today Facebook presented a 6-month developer roadmap. Finally – it’s been frustrating as hell writing a book about Facebook and not knowing what was coming from them and when, not to mention staying abreast of all the changes for our clients. In their presentation Facebook said that there were not many or big changes being [...]
Yesterday, Cappy Popp spoke on a panel hosted by the panel hosted by the MetroWest Chamber of Commerce on “LinkedIn – How to Increase Sales.” The panel also included: Mike Langford, Jeff Cutler and Eric Guerin.
The audience was already reasonably informed and engaged in some type of social media, having the most familiarity with Facebook [...]
Cappy Popp will be speaking at a MITX event Wednesday, June 24, 2009 on a panel titled, ’Web Marketing on a Shoestring – Being Scrappy in a Down Economy‘.
The second installment of the MITX Marketing Technology Series, an educational series designed to explore the platforms, systems and infrastructures that allow marketers to execute efficiently, will be held [...]
Mike Langford, fellow panelist and CEO of Tweetworks, has posted video of the panel discussion from the Girls in Tech Boston event held on May 6th, 2009 at Microsoft’s Cambridge Research Center.
You can view the video here.
Along with Mike, Cappy was joined by the following panelists:
Rachel Happe, Co-Founder, Community Roundtable
Karen Rubin, Product Owner, HubSpot and [...]
Thought Labs’s Cappy Popp will be speaking on a panel titled, “Linked in – How to Increase Sales“ on Thursday, June 18, 2009 from 11:45A – 1:30P at the Clark University Graduate Management Center in Framingham, MA. This should be an interesting event; it will undoubtedly be covering a much broader range of topics related to [...]
Selling to CIOs is a complex and daunting task. Make sure you do your homework and know what they are looking for. Know their industry, pain points, and competitors. Prepare and be ready for pointed questions about ROI of your solution.
Jerimiah Owyang posted a new article on Personal Brands. In it, he talks about how some companies fear personal brands because the people might get recruited once they develop themselves. Jeremiah details how companies respond to this risk – by either rejecting it outright or by embracing it. My guess is that the companies that [...]