Posts tagged as:

ROI

Social Media brings ROI in the current environment

by John Maver on October 10, 2008

in ROI, Social Media, Twitter

Gary Vaynerchuck’s post – You Down With ROI?…Yeah You Know Me – says that it isn’t the social media companies that will be affected by the current financial environment, it is the traditional media companies like radio, newspapers and magazines. Spending large amounts on print ads or radio ads will not produce the ROI it [...]

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Facebook Pages: Free as in Beer?

by Cappy Popp on June 10, 2008

in Advertising, Facebook, Marketing, ROI, Social Media, Social Networking, Strategy

Marketing Sherpa had an interesting post recently on Facebook Pages. I wanted to comment on it since I think though relevant and timely it missed some really relevant points that our clients face as soon as they decide to get a Facebook presence. One specifically: that they are ‘free’. Here’s the post: http://www.marketingsherpa.com/article.html?id=30590.
As a social [...]

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